Sunday seems as good a time as any for another rant about media and the news. Like anyone else who struggles to keep up with what is going on in the world I have my routine. As much as it bothered me Google News was one stop regularly checked for a cross-section of stories from the MSM. Could they leave it alone. Of course not for as useless as it was to begin with they decided to make it worse.
I stopped relying on Google as a search engine with the advent of Ixquick. Seems we should spread the traffic around and while Ixquick is not perfect it is a reasonable alternative and may get better if we use it and submit suggestions for improvements.
This was another day in an effort to alter my news scanning routine. And it was the cause of another lament on the state of media or MSM and content. A roll of the dice so to speak selected USA Today as the first stop. Without a one stop aggregation of news to view from around the planet I was trying a few quick hits for headlines, etc.
Gannett, the owner of USA Today and too many other print sources allows their navigation bar on the main page to highlight part of what is wrong. While the top navbar features general categories of topics like news, travel and money the second navbar suggests what is ‘essential’.
Markets, scores, games, lotteries, video, photos, opinion, blogs, subscribe, classifieds and jobs make the list. After ‘markets’ which seems to indicate business information the rest is not essential nor necessarily worthwhile.
Hey, I have nothing against Chelsea Clinton and I hope she and her husband have a wonderful life. I honestly mean that. But when Chelsea is the obvious big splash on a typical MSM front page and the most popular reads for the USA fishwrap feature three stories about Chelsea and one about the disfunctional Jersey Shore television series something comes to mind. Actually many things come to mind but here’s the second one. (The first was who reads the MSM and why?)
87% Feel Media Covers Celebrities Too Much
Eighty-seven percent (87%) of Americans feel the media pays too much attention to celebrities, according to a new Rasmussen Reports national telephone survey. But 84% of Adults also admit that Americans pay too much attention to celebrity news and not enough attention to news that has real impact on their lives.
Just one percent (1%) do not think media outlets cover celebs enough, while nine percent (9%) say the coverage is about right.
That may explain why traditional media sources are failing. The one and nine percent figures above may reflect the number of people attracted to the trash most media outlets publish or broadcast.
BTW, the rest of USA Today’s front page was populated with other useless or redundant coverage on items that are common knowledge. And of course they offered unwavering support with their coverage of things Obama and liberal.
Fortunately I can get along with the critical content of my routine. The trustworthy sources I use for the bulk of what is important do not fail me. But trying to cover it all and make judgments about decisions to be made is still a challenge and too time consuming.
Too bad so many in the media world refuse to address this simple problem. But then that is not what most of them are about. If their biz model of catering to the lowest common denominator and filling that demand with cheap stories to present is no longer a golden goose you might expect they would change. Or maybe they’re just waiting for their bailout from the Obamanation.
Stanford Matthews
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